Jewellery Engraving: The Growth of the Personalised Jewellery Market

Personalised jewellery is a growing demand in our market. Now, more than ever, customers seek bespoke jewellery designs to make one-of-a-kind pieces for the ones they love. That’s where Merrell Casting is here to help!

Merrell Casting

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There’s a growing demand for personalised jewellery in our market right now. More than ever, customers want bespoke jewellery designs to make one-of-a-kind pieces for the people they love. This is where our jewellery engraving service really comes into its own. Whether you are celebrating an engagement, an anniversary or birthday, personalised engraved jewellery makes a piece truly special and tailored to a specific individual in a meaningful way.

 

Jewellery Engraving for the Personal Touch

 

Our expert engraving services are available during the finishing process in the fonts shown below. We can also take handwritten messages from our clients and their customers and transfer this writing onto a piece of British-made jewellery. This allows customers to see the handwriting of a loved one wherever they go. Engraving a message onto jewellery eternalises your message of love or friendship.

Jewellery Engraving Fonts

Jewellery engraving styles offered by Merrell Casting. Speak to us to find out more.

The Jewellery Engraving Process

 

There are three surface options for jewellery engraving: inside, outside, and flat side. Inside and outside refer to the inside and outside of rings and flat side refers to any flat surface. Examples of work we’ve done before for flat side engraving include zippo lighters, flat plate curb bracelets and trophy plaques.

 

Most of the engraving we do at Merrell Casting is on the inside of wedding bands, about 5% of work is on the outside but our Hockley Mint design department engrave on a lot of engagement rings too. Customers can send us handwritten messages and designs on a USB stick, which we upload on to our Gravograph M20 engraving software. For more complex, intricate designs, our CAD team can build the file for you. Designs we’ve engraved include logos, religious symbols as well as love messages in hearts and anniversary dates in circles. There are two depth options when it comes to jewellery engraving: light and deep. Light can be buffed off if mistakes are made but deep is more permanent, carving a message which will last forever. 

 

Jewellery Engraving Tips from the Bench

 

Here’s what our Finishing Technician Vicky Weston had to say about the process of engraving jewellery with a personalised message:

 

  1. Always measure the product carefully and then measure it again!
  2. Take care when engraving on flat plates, the machine can lose itself and miss the coordinates of the engraving.
  3. Make use of the test run if you’re unsure, the needle floats just above the product so you can check coordinates and the engraving path.
  4. When engraving, I keep the depth at 0mm and repeat the process multiple times to increase boldness. I find this more effective that increasing the depth which can make the design look messy if not done properly.

 

And if you need some more practical top tips, here’s what our Sales Administrator, Paul Weller, thinks about best practice jewellery engraving:

 

  1. Always have the hallmark on the left-hand side to ensure that the needle doesn’t write over it
  2. Make sure to take the previous ring out of the engraver before running the next program!

 

Jewellery Engraving: Past and Present

 

Vicky has been at Hockley Mint for 16 years. The first engraver she used was a Presidium Inside Ring Mini Engraving Machine. Designed to easily engrave onto the inside of rings including court, cushion court, D-shape, flat and flat court profiles. Using this equipment, it took over 10 minutes per ring to engrave. Operators used a needle to trace letters into the dial at the bottom. The needle links to a secondary needle at the top of the machine holding the ring, which traced the letters in turn. However, it was limited to only letters, number and a few love heart patterns.

 

Presidium Inside Ring Mini Engraving Machine

Presidium Inside Ring Mini Engraving Machine

 

With new machines we can engrave anything if it can be designed and imported via a memory stick. The process usually takes about three minutes depending on the speed, with three settings; slow, medium and fast and the depth is customisable.

 

If your retail customers are asking for jewellery engraving services and you don’t have the capacity in-house, speak to Merrell Casting about outsourcing your engraving work. We are here to help and can offer a fast, efficient and high-quality service in the heart of the Jewellery Quarter.

 

Contact us today to find out more.

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